Teleporting to Egoisme is easy and finding what you want while there is also easy. The visitor is almost immediately offered information about the location, as well as access to a group. The landing has a helpful signpost, and all of the buildings are labelled with what subsection of the Egoisme Fashion brand that they contain.
From what I've seen of Second Life's economy, brands aren't all that common. When one thinks of brands competeing, one may think that they would exclude or forget the customer's wants and needs. Egoisme hasn't failed when it comes to keeping the wide variety of wants and needs in mind, and has a wide variety of haute couture and accessories on the premises. They also provide skins and host the stores of RFyre and several other brands.
The displays usually include a promo photo of the items in use and a clear prim with a picture of the item on the front. The color is in the name of the item, and the photographs are clean and clear. Most prices in the Pret-a-Porter building range between 200 and 600 Linden Dollars, and include mesh outfits, body suits, leather pants, and a cute set of shawls for around 100 Linden Dollars.
Egoisme's skin and makeup department hosts Evian skins, which is Egoisme's body care division, and the Salon De Glow, which has a host of hairs in natural blondes, browns and blacks. Makeup and hairbases are also available alongside the Evian skins, and almost all skins come with the option to buy the shape along with the skin. Most skins appear to be caucasian, but also come with vividtone options that may help in further customization.